5 Key Elements of a Web Audit

5 Key Elements of a Web Audit

With the end of financial year just gone, many small business owners are using this week to stop, breathe and assess how the year (and the business) is going. Amongst the most popular things on the list to do: review the marketing plan, clean up the office, review...
Holidays – stress relieving or stress inducing?

Holidays – stress relieving or stress inducing?

I am currently faced with the really dreadful problem of going on holiday. Now don’t get me wrong, I am VERY excited about the prospect of a couple of weeks of getting away from it all, to have some time to de-stress and give myself a technology detox away from...

Why every business needs a marketing plan

Whether you are a large multi-national corporation or a sole trader working out of your spare room, every business needs a marketing plan but, depending on which source you read 60-80% of SMBs (small to medium-sized businesses) don’t have one! Put simply, this...

The Official Beginning

A start-up, a micro business, a sole-trader initiative – Pepperpot Marketing + Events can be called many things at this point in its’ lifecycle but writing today, the business is 4 months old, the website has just gone live and this is the first blog post,...